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Pedro Ledezma (VP Sales, GHA Technologies, Inc.)
Location: Building C, Level 3, C302
Date: Tuesday, September 17
Time: 10:20 am - 10:55 am
Pass Type: Summit Pass
Session Type: Conference / Workshop
Track: Peer Best Practices
Vault Recording: TBD
The age-old question for VARs and MSPs is how to scale their business with suppliers. Solving that puzzle isn’t easy, but it can unlock the secrets to accelerating revenue while driving customer satisfaction to new heights. Channel partners have the option of going deep with a few strategic suppliers or managing numerous providers. But which strategy is right for these AI-driven times? In this session, attendees will hear peer perspectives on how to run an efficient MSP business by working with other value-added resellers to minimize the number of relationships their customers need. This can be done by focusing only on the services you provide, along with MSP-focused software and cloud solutions from strategic providers. Hear recommendations for sourcing technology from partners that manage billing, relationships with distributors and suppliers, so your organization doesn’t tie up valuable assets doing so — draining your time spent on the value-add for customers. Whether clients have a capital expenditures (CapEx) or operating expenses (OpEx) business model, or a hybrid one, partnering allows you to scale your business and earn on opportunities your organization would not otherwise provide. Attendees will get actionable advice on how to partner with resellers and suppliers to earn additional recurring revenue so they can focus on the bread and butter of their business — managed services.