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Agenda | MSP Summit 2021

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UC Infrastructure Services in a Changing World

Brian Gregory  (Director Channel Marketing, Ribbon)

Location: Level 3, Jasmine FGH

Date: Tuesday, November 2

Time: 1:45pm - 2:20pm

Pass Type: All-Access, CP Conference

Session Type: Conference Session

Track: Technology & Innovation

Vault Recording: TBD

Audience Level: Intermediate

The world was already changing rapidly when it accelerated even more this past year. Three major industry trends have had an impact on partners' deployment models that include the massive pandemic-led shift to remote work, enterprises of every size, including SMBs, moving to the cloud and collaboration tools such as Microsoft Teams and Zoom becoming full-fledged UC platforms. The issue facing senior channel leaders now is how can these changes be leveraged to update deployment models and better serve their customers. Designed for partners at every level, this presentation will highlight some of the key areas to focus on to ensure a smooth deployment that meets the needs of end customers while allowing partners to focus on their core competencies.

Key discussion points include:

  • Interoperability for seamless integration with virtually any PBX. Using pre-configured files for some of the most common manufacturers or creating your own.
  • Support for enhanced capabilities including Microsoft Teams Direct Routing, Zoom Phone and Survivable Branch Appliance for Teams deployments.
  • Cloud-native capabilities that enable painless migrations for complex set-ups including contact centers.
  • Working with providers who have deep relationships with industry players and the ability to support their offerings that deliver additional flexibility and capabilities.