2026 Agenda

Join Ultimate Partner CEO Vince Menzione for an in-depth, interactive interview with a senior channel leader from one of the world's leading hyperscalers. This isn't a standard presentation—it's a candid conversation designed to give you direct access to the strategic thinking shaping the future of hyperscaler channel programs.

Discover first-hand how hyperscalers are transforming their partner ecosystems, doubling down on marketplace investments, and rolling out program changes that will directly impact your business. With Omdia predicting that at least half of hyperscaler marketplace transactions will flow through channel partners by 2027, understanding these shifts is critical to your competitive positioning.

This interactive session will unpack:

• How hyperscalers are evolving channel programs to better support MSPs and all channel partners
• Strategic marketplace investments and what they mean for partner revenue opportunities
• AI integration plans and how partners can capitalize on emerging technologies
• Real-world strategies for co-selling, marketplace listings, and navigating partnership dynamics

MSP owners, business development leaders, technical architects, and sales professionals will gain actionable intelligence to expand cloud service offerings, unlock new revenue streams, and build stronger strategic relationships with hyperscalers—without competing against your own business model.